FICCI 2013 Report on Media & Entertainment (M&E) Industry

2012 has been a dynamic year for the Indian Media & Entertainment (M&E) Industry – A Year in which the transformation of the Industry began to take hold .The long promised Digital ecosystem began to Impact various segments. Film saw benefits from digital distribution with wide releases and early capture the revenue.

The Indian M&E Industry grew from INR 720 Billion in 2011 to INR 821 Billion in 2012 , registering an overall growth 12.6 percent . Recently policy measures taken by the government can pave the wave for gradual recovery for the Indian economy, with some Improvement also likely in the global economy in 2013 .

The prognosis for the Indian economy looks somewhat better and real GDP growth is expected to be in the range of 6.1 to 6.7 percent 2013- 146.  Growth of regional media. Upcoming elections strength in the film sector and fast increasing new media businesses, the industry is estimated to achieve a growth rate of 11.8 percent in 2013 to touch INR 917 billion .The sector is projected at a healthy CAGR of 15.2 percent in 2013 to reach INR 1661 billion by 2017  .

The rapid increase in mobile and wireless connections continues to drive the growths of interact penetration in India ,With better access , through cheaper and smarter devices , audiences (especially the youth) are consuming more content and are getting increasingly engaged .

Advertisers continue to see higher growth in consumption from key regional markets .Hence regional media continues on a strong growth trajectory , especially in the print and television sectors .

Key media players are focusing on cherry picking acquisitions and expanding their presence in regional markets based on higher rates of advertising revenue growth , and better insulation from the slowdown than in metros , which may be close to saturation in many cases .