Saturday 16 November 2013

FICCI Report 2013 : PRINT


Print Media Industry is very powerful medium for sending information and directly reaching their audiences . Print Media Industry grew by 7.3 percent from INR 209 billion in 2011- lower than KPMG in India's expection of 8.3 percent growth last year. The high dependence on advertisement revenues resulted in the growth of print industry by poor macroeconomic performance of the country. In 2012-12,the Indian economy slowed down its growth momentum registering a growth of only 5 percent as compared to 6.2 percent in 2011-12

However 2012 witnessed some improvement is circulation revenues which increased by 7.3 percent years on year as compared to only 3.b percent in 2011. This was achieved through launch of new editions and increases in cover prices of established editions. Going forward, the industry may adopt a differentiated pricing strategy by increasing the price of established editions in nature markets while holding the prices low in case of tier II and III markets or while entering new markets.

The print Industry's dependence on advertising resulted in lower than expected growth in 2012. National advertisers revised plans although regional markets still proved to be an area of growth.

Saturday 26 October 2013

FICCI 2013 : RADIO

Radio is the medium to give knowledge, entertainment with information .This medium was very helpful in the time of world war I and II and time of independence.  2012 has been a challenging year for the Indian M&E Industry. Today radio again trying to Renewed hope around the listeners . According to the Federation of Indian Chambers of Commerce & Industry (FICCI)-KPMG Media & Entertainment  report 2013 says that radio is expected to grow at a compound Annual Growth Rate (CAGR) of 16.6 per cent over the period 2012-2017 post the roll-out of FM phase III licensing, 

The Radio Industry had a muted growth of 10 percent in CY 2011 and reached revenues of INR 12.7 billion in CY 2011. The overall of listed radio players exhibited a single digit growth rate during the entire year. The growth in industry's revenues was driven by volume improvements as prices largely stayed stagnant. In certain markets, leaders have been able to raise rates slightly but the overall trend has been to expand revenue through volume enhancement and rate rationalization.

Music sector grew by 18.1 per cent in 2012 to Rs.10.6 billion, and are further expected to rise by 16.6 per cent to reach Rs 22.5 billion in 2017. there were signs of improvement with the Indian Media and Entertainment Industry witnessing an overall growth of 12.6 per cent from R 728 billion in 2011 to Rs 820 billion in 2012 .
The utilization levels have reached nearly 100 percent during peak season in the top eight metros putting pressure on volume based growth from metros in the near future. For non-metro players too, utilization continued to be a level of growth - for example, MY FM's average inventory utilization was at 96 percent in prime time followed by non prime time in the range of 75 to 85 percent .

Radio has been waiting for too long for phase III the associated regulatory reforms. After a challenging year in 2012, there is now renewed hope that in 2013 .




Thursday 24 October 2013

Television: FICCI 2013

Television is the largest medium for media delivery in india in terms of revenue , representing around 45 percent of total media industry. media and entertainment sector has been growing 11.8 percent to Rs 91,700, in compare against last year Rs 82,000 , owing to digitisation,growing regional media and the coming elections.

India counties to be third largest TV market after USA and China .In the Television sectors , KPMG believes that digitisation of cable is expected to bring transparency and raise subscription revenues for multi-system operators (MSOs) and broadcasters ."it is also expected to reduce carriage fees, building a cause of launch of niche channels and investment of content  for existing channels, Developments and refinements in viewership measurement systems may affect the way advertising is distributed among channels. 

The television industry in india  is estimated at INR 370 billion in 2012, and is expected to grow at a CAGR of 18 percent over 2012-17, to reach INR 848 billion in 2017. Aided by digitisation and the consequent increase in ARPUs (Average Revenue per users), the share of subscription revenue of the total revenue is expected to increase from 66 percent in 2012 to 72 percent in 2017. 

The industry will likely see its revenues from subscriptions go up leading to stability of earnings. It is extremely important for digitization to be carried through in order to ensure the long term health of the industry.






Thursday 10 October 2013

How social media helped to Julian assange

Today social media is a useful tool (or part of a toolkit) in fighting corruption Mismanagement and other issue because most of the media channels are paid of one political party so they don’t want to expose anything wrong against particular party or Person. The struggle between power and powerlessness is the struggle to know to prevent others from knowing.
                                     Social media is at the heart of this struggle in the 21st century .Through the help of social media many mass campaigning has been created and finally government has taken their steps back. The use of social media (Internet, email, Chat rooms, blogs, twitter feed, Facebook and pinterest in recent years have demonstrated social exchange. Last 3 to 4 years social media has gained mass public support for Illegal work in the world. 
                            Julian assange , A person who has challenged the world government .He is also known as the editor-in-chief and founder of WikiLeaks , which publishes submissions of secret information .He has leaked many secret files of the government and publically published in the social media.
When social media was not so much popular that time Julian assange has leaked Sweden government official documents and shared every documents publicly in the social media. 
Assange isn’t entirely venal. His problem is noble cause corruption; behavior he’d rightly condemn in others, he excuses in himself, because he believes, at his core, he is the good person.

Julian assange is particularly keen at exposing others’ while keeping his out of public scrutiny. He always tries to connect with people through the help of social media because he knows very well mass support can be gained through the help of social media .  

Saturday 14 September 2013

Nation has only Hope : Narendra Modi

Finally modij has nominated as PM’s Candidate from BJP Party. This is first time ever in the history of INDIA; The Prime Minister candidate is appointed directly by the common people for the nation’s development. Completely based on the merits, the results and the development. NOT someone from the Dynasty Politics & Not elected/selected by other corrupt politicians for their personal benefits .This is the great time for Modi supporters and fans for new style of celebration because this isn't the actual BJP party nomination but this are the nomination of Aam Admi (common people) raising Voices.


Modi is not dreaming to become PM but people want him to be PM .Advani is dreaming of being PM but people don’t want him to be PM. This is the real problem.  But after overall drama finally BJP has given a great leader for this nation. We as Indian should be appreciated to BJP party for decision.

Now every supporters/fans should have to work for Modiji 272+ seats then we can get real happiness in the country.  We have given  chances to congress party from last 60 years to run country but still we people are struggling or fighting for own RIGHTS , Price inflations , Falling Rupees ,  Real Freedom , security  , Rape ,corruptions ,Black money Education and etc  . 
Today as country we don’t have required a politician but we required a good administration who can represent our country in the well manner So, This is the great time to people to come and give one chance for Modi  . if people just hang onto past and doesn't let modi to be on the driving set than it would be the misfortune of this nation that they missed an opportunity just because they don't want to see strong leader .
Modiji , He is the person who comes from small family backward  caste background and when he was young that time he was selling tea  with his father in the railway station of Gujarat . No one could understand one day this boy would be nominated for PM from BJP Party.

There are many reasons to choose modiji as Futuristic PM of country because he has seen people problem very closely and he has great visionary IDEA’s, how to solve and fight for this problems?????  The great evidence of Modiji work in Gujarat .No riots from last 10 years and every community people are living safe. In today’s Politics through the modiji style of work, Politics becoming completely change. He has made politics with different manner and styles. That’s the result many of the politicians trying to follow up Modi’s style of work.  


Modiji is the symbol of development, good governance and an honest leader .He doesn't believe in bad politics. According to him Law is for everyone and everyone should have to respect this law.

So humble request to everyone please come, join and raise your voice and start campaigning for Modiji Vision for New India . Give vote to BJP for (Modiji) and also tell to your relatives/friends and other community to come once and see the changing the real India in the presence of Modiji Leadership.

                                
                                     Jai Hind! Jai Bharat! 

Tuesday 10 September 2013

Why I Prefer to choose Reebok Brand

In the Market there are many of Branding companies and every people prefer to choose their own Brand. But sometimes it makes great confusion among the people to choose one because of different branding companies is increasing day by day.

According to me I prefer to like Reebok brand because of this brand gives me an extra satisfaction when I wear the T-shirts, Shoes, glasses, Jacket etc. . I would rate at least 99 % for the Reebok Brand Jacket and Shoes because of self-satisfaction .Reebok footwear is providing top quality running shoes. 

 The brand is keeping up with the most desired designs and also incorporating new technologies to creating footwear for people.  Reebok generates shoes and other manufactures for enthusiastic individuals, whom love comfort and ease plus can find their Products within their budget.


The logo of the reebok company tells something about secret Life changer that indicates customer to buy once. Shoes are more comfortable and most stylish. Reebok is identified by its exclusive design or symbol, but reebok differs from other brands in its design, style and quality of their products .The Logo of the Reebok indicates about the performance (do better). The uniqueness, stylish, comfort ability and easily availability of their product encourages and attracts to choose Reebok as their prestigious brand.

Monday 9 September 2013

FICCI 2013 Report on Media & Entertainment (M&E) Industry

2012 has been a dynamic year for the Indian Media & Entertainment (M&E) Industry – A Year in which the transformation of the Industry began to take hold .The long promised Digital ecosystem began to Impact various segments. Film saw benefits from digital distribution with wide releases and early capture the revenue.

The Indian M&E Industry grew from INR 720 Billion in 2011 to INR 821 Billion in 2012 , registering an overall growth 12.6 percent . Recently policy measures taken by the government can pave the wave for gradual recovery for the Indian economy, with some Improvement also likely in the global economy in 2013 .

The prognosis for the Indian economy looks somewhat better and real GDP growth is expected to be in the range of 6.1 to 6.7 percent 2013- 146.  Growth of regional media. Upcoming elections strength in the film sector and fast increasing new media businesses, the industry is estimated to achieve a growth rate of 11.8 percent in 2013 to touch INR 917 billion .The sector is projected at a healthy CAGR of 15.2 percent in 2013 to reach INR 1661 billion by 2017  .

The rapid increase in mobile and wireless connections continues to drive the growths of interact penetration in India ,With better access , through cheaper and smarter devices , audiences (especially the youth) are consuming more content and are getting increasingly engaged .

Advertisers continue to see higher growth in consumption from key regional markets .Hence regional media continues on a strong growth trajectory , especially in the print and television sectors .

Key media players are focusing on cherry picking acquisitions and expanding their presence in regional markets based on higher rates of advertising revenue growth , and better insulation from the slowdown than in metros , which may be close to saturation in many cases .

Monday 4 March 2013

Life comes from Life


Life is experience , experience in relationship . It is very uncertain . Before it takes you away , realize it is a dream , a burden or a joke . Life is all about your style of working activity .it’s all depends upon yours belonging, attitude, Behaviour and posing style and communication in front of someone. When you do something extra then people more expects from you and hopes from next time will get better one response.

Success is like your own shadow. If you try to catch it you will never succeed. Ignore it and it will follow you. Why is there so much stress in life? It’s because we focus too much on improving our lifestyle rather than our life. An American writer’s Nora Roberts once said that if you don't go after what you want , you'll never have it .if you don't ask , the answer is always no , if you don't step forward , you are always in the same place .

 Everyone is pain in two coins: cash and experience. Take the experience first; the cash will come later. Every people life comes many opportunities to get success but we only get very few opportunities because of our concentrations, Conditions of work and situations and wrong information’s but every opportunity gives us a golden chance to do something extras for next target. Don't choose the one, who is beautiful, choose the one who makes you world beautiful.

The greatest challenge in life is discovering who you are.... The second greatest is being happy with what we find. Stanley Victor Paskavich said that "My mind is like a Zoo with no cages... Watch where you step. If eggs is broken by outside force; life ends, if broken by inside force; life begins. So great things always begins from inside. Life is full of beauty, notice it. Smell the rain and feeling the wind live your life to the fullest potential and Start fight for your dream. 
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