FICCI 2013 : RADIO

Radio is the medium to give knowledge, entertainment with information .This medium was very helpful in the time of world war I and II and time of independence.  2012 has been a challenging year for the Indian M&E Industry. Today radio again trying to Renewed hope around the listeners . According to the Federation of Indian Chambers of Commerce & Industry (FICCI)-KPMG Media & Entertainment  report 2013 says that radio is expected to grow at a compound Annual Growth Rate (CAGR) of 16.6 per cent over the period 2012-2017 post the roll-out of FM phase III licensing, 

The Radio Industry had a muted growth of 10 percent in CY 2011 and reached revenues of INR 12.7 billion in CY 2011. The overall of listed radio players exhibited a single digit growth rate during the entire year. The growth in industry's revenues was driven by volume improvements as prices largely stayed stagnant. In certain markets, leaders have been able to raise rates slightly but the overall trend has been to expand revenue through volume enhancement and rate rationalization.

Music sector grew by 18.1 per cent in 2012 to Rs.10.6 billion, and are further expected to rise by 16.6 per cent to reach Rs 22.5 billion in 2017. there were signs of improvement with the Indian Media and Entertainment Industry witnessing an overall growth of 12.6 per cent from R 728 billion in 2011 to Rs 820 billion in 2012 .

The utilization levels have reached nearly 100 percent during peak season in the top eight metros putting pressure on volume based growth from metros in the near future. For non-metro players too, utilization continued to be a level of growth - for example, MY FM's average inventory utilization was at 96 percent in prime time followed by non prime time in the range of 75 to 85 percent .

Radio has been waiting for too long for phase III the associated regulatory reforms. After a challenging year in 2012, there is now renewed hope that in 2013 .

Television: FICCI 2013

Television is the largest medium for media delivery in india in terms of revenue , representing around 45 percent of total media industry. media and entertainment sector has been growing 11.8 percent to Rs 91,700, in compare against last year Rs 82,000 , owing to digitisation,growing regional media and the coming elections.

India counties to be third largest TV market after USA and China .In the Television sectors , KPMG believes that digitisation of cable is expected to bring transparency and raise subscription revenues for multi-system operators (MSOs) and broadcasters ."it is also expected to reduce carriage fees, building a cause of launch of niche channels and investment of content  for existing channels, Developments and refinements in viewership measurement systems may affect the way advertising is distributed among channels. 

The television industry in india  is estimated at INR 370 billion in 2012, and is expected to grow at a CAGR of 18 percent over 2012-17, to reach INR 848 billion in 2017. Aided by digitisation and the consequent increase in ARPUs (Average Revenue per users), the share of subscription revenue of the total revenue is expected to increase from 66 percent in 2012 to 72 percent in 2017. 

The industry will likely see its revenues from subscriptions go up leading to stability of earnings. It is extremely important for digitization to be carried through in order to ensure the long term health of the industry.

How social media helped to Julian assange

Today social media is a useful tool (or part of a toolkit) in fighting corruption Mismanagement and other issue because most of the media channels are paid of one political party so they don’t want to expose anything wrong against particular party or Person. The struggle between power and powerlessness is the struggle to know to prevent others from knowing.

                                     Social media is at the heart of this struggle in the 21^st century .Through the help of social media many mass campaigning has been created and finally government has taken their steps back. The use of social media (Internet, email, Chat rooms, blogs, twitter feed, Facebook and pinterest in recent years have demonstrated social exchange. Last 3 to 4 years social media has gained mass public support for Illegal work in the world. 

                            Julian assange , A person who has challenged the world government .He is also known as the editor-in-chief and founder of WikiLeaks , which publishes submissions of secret information .He has leaked many secret files of the government and publically published in the social media.

When social media was not so much popular that time Julian assange has leaked Sweden government official documents and shared every documents publicly in the social media. 

Assange isn’t entirely venal. His problem is noble cause corruption; behavior he’d rightly condemn in others, he excuses in himself, because he believes, at his core, he is the good person.

Julian assange is particularly keen at exposing others’ while keeping his out of public scrutiny. He always tries to connect with people through the help of social media because he knows very well mass support can be gained through the help of social media .